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Idea of the Week: Exclusive opportunity to sponsor the NUS Extra Card, provided by National Union of Students

Reach up to half a million students by partnering with the trusted NUS Extra Card.

Who owns the creative agenda?

Clear Channel Outdoor is taking its #canvas for creativity debate to Cannes and looking to spark an online debate about realising creative potential. Here, the chief executive, William Eccleshare, explains the dynamics that have shaped the idea and poses the first question.

Idea of the Week: Sponsor the T3 Gadget Awards 2013 with Future Publishing

Sponsor the UK's biggest and most prestigious technology awards celebrating the very best in consumer technology.

Connected Campaign of the Month: Fab.com

The fast-growing, design-led online retailer uses a range of Facebook solutions to acquire customers and boost sales.

From pages to pads

As the printed page resigns itself to becoming the vinyl of the publishing world, the only winners will be publishers that significantly evolve their product to adapt to a new breed of consumers, write Jonny Kaldor and Jon Marks.

The silver bullet

Responsive design is not enough - think about different contexts to our web behaviour and how structured thinking can improve our experience, says LBi's Ilicco Elia.

Time for change

More investment is needed in a medium that is effective, efficient and provides a key point of difference, writes Erfan Djazmi, head of mobile, EMEA, at Essence.

New tech, old craft

Agencies must adapt to keep up with mobile without losing sight of the fundamentals of communication, writes Paul Munce, managing partner at MBA.

getmemedia.com Idea of the Week: Sponsor the British Lions tour this summer

Perform Sports present an advertiser the opportunity to get involved with the biggest sporting event this summer as the British Lions tour Australia for the first time in twelve years.

Using the cloud to cater to the crowd

The technology is now available to help brands deliver personalised experiences to customers online. Adobe's Emma Chalwin explains how RSA used Adobe Marketing Cloud to deliver results for More Th>n.

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