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CREATIVE STRATEGY: EE launches with big bucks, but no big bang

Occasionally, very occasionally, advertisers are well within their rights to do something that's really "out there".

VIDEO: Behind the scenes at the Ocean Outdoor Art of Outdoor Digital competition

Brand Republic goes behind the scenes with the judging panel at the Ocean Outdoor Art of Outdoor Digital competition, which awarded its top prize to Glue Isobar and Toyota at London's IMax cinema this morning.

Appointment to View: How the AA made its own horror film trailer

McCann London took inspiration from horror movies for its recent campaign for the AA's Home Emergency Response service, showing a suburban family under attack from Jack Frost. We take a look at how it was conceived and made.

Minister backs 'pioneering' British ad industry

Video interview: Creative industries minister Ed Vaizey has told the advertising community that Britain leads the world in creativity and said the government will use the Olympic spotlight to create opportunities for British businesses.

Video: Morgan Spurlock has turned his camera on adland, BR asks if he liked what he saw

Is adland scared? Documentary maker Morgan Spurlock thinks so. Brand Republic questions the Super Size Me director about his latest film, 'The Greatest Movie Ever Sold'.

Appointment to view: London Mayor hails Standard's Dispossessed campaign 'media at its best'

London Mayor Boris Johnson hailed the Evening Standard's Dispossessed campaign "a classic example of a great media campaign" at an event last night to promote a book that will help raise money and awareness for the fund.

AOP chief takes stock before 'biggest ever' awards

As the AOP prepares to host its tenth annual awards, its director Lee Baker talks to Brand Republic about the changes the past decade has brought for online publishers.

Matt Damon film delivers 1.4m impacts for Jaguar

'The Adjustment Bureau' starring Matt Damon has, in its opening weekend, helped an ad for Jaguar gain 1.4 million impacts, according to unofficial figures from Digital Cinema Media.

Natalie Portman film helps Audi deliver 2.5 million impacts

A new ad for Audi secured 2.5 million cinema impacts over the weekend, when it ran against new releases 'Black Swan' and 'The King's Speech', according to unofficial figures from Digital Cinema Media (DCM).

Harry Potter fever helps PlayStation deliver one million impacts

The new Harry Potter film helped a Sony PlayStation ad deliver one million impacts at the cinema last weekend, according to figures from Digital Cinema Media (DCM).

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