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The National Trust has launched a campaign to promote places the nation loves, such as Wicken Fen and Stourhead. The outdoor, press and digital activity, by 18 Feet Rising, features children at National Trust properties. Each execution shows a different activity, such as playing in the mud or bug-hunting,...
The UK's top marketers gathered on Monday evening (11 June) at London's Park Lane Hilton Hotel for the 2012 Marketing Society Awards for Excellence, hosted by Marketing and sponsored by BT.
Brake, the road-safety charity, has launched a hard-hitting campaign to persuade people to stop sending text messages on their mobile phones while driving.
101 has launched the National Art Pass, which gives holders discounts and free access to museums and galleries, for the Art Fund.
Selfridges has launched a campaign created by 18 Feet & Rising that aims to call the public to action over depleting fish stocks.
Brands from British Airways to TK Maxx have supported this year's Red Nose Day push for Comic Relief.
Ryanair has today (10 November) launched a 2011 calendar featuring its air hostesses stripped down to bikinis, in a bid to raise €100,000 for a German charity.
As expected, The Marketing Society Brand of the Year 2010 award in association with Marketing and ITV is being hotly contested. The marked achievements of those brands in the running are outlined below.
The Newspaper Marketing Agency has identified the top 10 newspaper ads of the first quarter of 2010, ranked for the first time in terms of motivation and involvement metrics.
EXCLUSIVE: The Central Office of Information has for the first time officially informed marketing agencies that Government advertising expenditure could fall "by at least 50%" during this financial year, in a leaked letter to suppliers.
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