Subway is ditching its wrap products and replacing them with low-fat flatbreads as it seeks to offer healthier alternatives, alongside its core subs.
The "big three" coffee chains - Costa, Starbucks and Caffe Nero - all focus on innovation strategies to keep up momentum in the growing sector. However, the threat of indie "brew bars" and wavering consumer sentiment mean the pressure is on, writes Kate Jones, retail specialist and director of brand...
The coffee chain's double-digit growth and massive expansion plans show that Costa's blend of location, authenticity and reassurance is leading the sector, writes Jenny Ashmore, consultant at OxfordSM, and former Mars global marketing capability officer.
Former Giraffe and wagamama lead marketer Vikki O'Neill (below, left) outlines how new restaurant chains are leading the way in using social to create an explosion in brand awareness and loyalty.
The value of a Facebook fan for consumer brands has risen by an average of 28%, with fan counts doubling or even tripling for major brands since 2010, according to a recent study from Syncapse.
Deutsch LA has created a new TV spot for Taco Bell under the fast-food outlet's 'Live Mas' (live more) campaign.
Consumer brands, such as Burger King, McDonald's and Coca-Cola, should sponsor Margaret Thatcher's funeral, according to outspoken Respect MP George Galloway.
KFC has rolled out an advertising campaign to mark the nationwide launch of its Lavazza coffee offering, as it seeks to take on McDonald's and other rivals.
Former McDoanld's UK boss Steve Easterbrook is returning to the fast-food chain as its top global marketer, after 18 months away from the business.
Domino's Pizza has emerged as a rival to B&Q to sponsor the Football League.
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