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TAG Heuer, the luxury sports watch brand, is developing its first UK relationship marketing programme to increase brand loyalty among wearers.
Mikey, the contemporary jewellery company, is revealing new-look stores and concessions across the country. The interiors will initially be launched in 70sqm stores in Reading and Newcastle, and in London's Selfridges. Designs are by retail consultancy Raylian.
Dockers, the Levi Strauss-owned casualwear brand, is to launch its first pan-European web site early next year to raise awareness of its clothing range across the Continent.
Adidas has promoted Erich Stamminger, its global marketing director, to president and chief executive of its US operations. Stamminger will retain his worldwide marketing remit.
LONDON - Red Bull is making its first foray into the lucrative fashion industry, with the launch of an annual event intended to showcase the best fashion talent in the UK.
LONDON – England star Jonny Wilkinson has signed his first major sponsorship contract since the World Cup in a whopping £2m deal with Adidas, the largest to date for a rugby player.
Jose Roberto Bezerra has been working in Brazil's advertising industry for almost 30 years and is one of the country's most respected typographers.
You may have heard the story of the heartless adman who gave a student a book crit with his hand inside a Sooty glove puppet. Legend has it, Sooty flipped over the pages and then whispered silently into the man's ear. The man then spoke for them both: "Well, I like it, but Sooty thinks it's shit."
LONDON - Leagas Delaney's woes have deepened with the news that its flagship Harrods account is walking out of the door.
LONDON – Fashion brand Louis Vuitton, best know for its luxury bags, has dumped actress and singer Jennifer Lopez after her diva-like demands went too far at a recent shoot.
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