Tesco is hoping to put F&F on the radar of the fashion pack following its debut catwalk show at London Fashion Week venue Somerset House last night.
With all eyes on Marks & Spencer's Autumn/Winter collection, unveiled last night, will the focus on quality and the new "Best of British" range be enough to transform its fortunes? We asked retail specialist Nick Gray, managing director at Live & Breathe, and former Ben Sherman head of marketing, whether...
21 Mar 2013
Marks Spencer is launching its first seasonal outdoor brand campaign for three years. The ads, created by Rainey Kelly Campbell Roalfe/Y R, feature images shot by the fashion photographer Andreas Sj din and aim to demonstrate the "craftsmanship and innovation" of the retailer s products. The six executions,...
07 Mar 2013
The Sunday Times has launched a print, outdoor and digital campaign to promote Style magazine s Best Dressed List. The activity, created by Grey London, "crowns" fashion royalty including the celebrities Victoria Beckham, as Queen Victoria, Tinie Tempah, as King Louis XVI, and Kate Moss, as Queen Elizabeth...
28 Feb 2013
Harvey Nichols is to launch a tongue-in-cheek print, online and outdoor campaign featuring women carrying oversized dogs in handbags. The work, created by Adam Eve/DDB, plays on the celebrity fashion trend of carrying small dogs in oversized handbags. The strapline reads: "Harvey Nichols the new...
04 Jan 2012
18 Feet & Rising has created a limited-edition book for Selfridges called Frozen Beauty.
Cheryl Cole has unveiled her first foray into fashion designing with the launch of a
shoe collection for accessories website Stylistpick.com.
From the growth of social media to integrated campaigns, the up-and-coming young talent in the industry is grappling with big issues. Here we showcase the brightest and best of the next generation of marketers.
Brands from British Airways to TK Maxx have supported this year's Red Nose Day push for Comic Relief.
21 Oct 2010
| by Staff
As expected, The Marketing Society Brand of the Year 2010 award in association with Marketing and ITV is being hotly contested. The marked achievements of those brands in the running are outlined below.