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Jeremy Davies leaves Abbey for E.ON

LONDON - Abbey brand and communications director Jeremy Davies is to leave the bank to take the top marketing position at energy provider E.ON.

Barclays hands global marketing role to Chambers

LONDON - Barclays has appointed Barclaycard's Elizabeth Chambers to the newly created role of chief marketing officer for global retail and commercial banking.

IPG launches full service agency Pickle in India

MUMBAI - The Interpublic Group has launched a new agency in India christened Pickle, which will function as a full service agency and will handle business that conflicts with IPG's older agency Lowe India.

Euro promotes two in internal restructure

LONDON -- Euro RSCG has appointed a new marketing director and head of client services, following the departure of client services director James McCobb.

Honda skydivers pull it off in live ad on Channel 4

LONDON - Honda's skydiving team made history last night as they successfully spelled out their brand name in a live ad on Channel 4.

IPG launches full service agency Pickle in India

MUMBAI - The Interpublic Group (IPG) has launched a new agency in India christened Pickle, which will function as a full service agency and will handle business that conflicts with IPG's older agency Lowe India.

IAA Viewpoint: how to get started on integration

While the shining stars of the marketing world have indeed passed into that idyllic realm of integrated branding, many organisations still languish in a 20th century piecemeal approach to their communications. For those organisations, the question is: 'How do I start to become integrated?', writes Silas...

DfT campaign highlights lasting impact of drink driving

LONDON - The Department for Transport's latest TV and radio campaign hammers home the point that a drink drive conviction stays on your licence for 11 years.

Diageo agrees British & Irish Lions deal

LONDON - Guinness and Bushmills, two of Diageo's leading drinks brands, have signed up as commercial partners for next year's British & Irish Lions Tour of South Africa.

Planner v planner

Can a communications planner do an account planner's job, or vice versa? Or are two heads better than one? TRBR's account planner David Hackworthy and Naked's comms planner Ivan Pollard argue their points of view.

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