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Brand Republic's top stories of 2008

LONDON - As Brand Republic takes a break for Christmas and the New Year, we leave you with a round-up of the big stories from 2008.

New animated Airmiles TV ad

LONDON - The first Airmiles TV ad for four years launches this Boxing Day.

JWT creates new TV ad for Andrex

LONDON - JWT has put together a new TV ad for toilet paper brand Andrex in a bid to remind consumers that it is the only brand for their bottoms.

Diageo continues Film4 sponsorship

LONDON - Diageo Great Britain has extended its sponsorship of Film4 in a £2m deal in a bid to persuade consumers to drink spirits and mixers in the home.

Brands get chance to check autosport's temperature in New Year show

LONDON - Brands and marketers will get the chance to judge the health of the autosport industry for themselves at the Autosport International show in the new year.

Channel 4 awards web advertising for Celebrity Big Brother to eType

LONDON - Channel 4 has farmed out its display advertising for the 2009 Celebrity Big Brother website to ad platform eType following a year of controversy in 2007 which led to the series being rested last year.

UKTV Documentary sets launch date for Eden rebrand

LONDON - UKTV Documentary, the first of UKTV's factual channels to be rebranded, will be renamed Eden on 26 January.

Digital Cinema Media replaces branding iron idents

LONDON - Cinema advertising group Digital Cinema Media has unveiled its new idents, which feature clips from well-known films including Pirates of the Caribbean.

Digital radio industry says it's still on track for switchover

LONDON - The Digital Radio Working Group (DRWG) insists that Britain could be ready to migrate from analogue to digital radio by 2017, despite Channel 4's recent exit from digital radio casting doubts over the second DAB multiplex.

Carat scoops Santander media account

LONDON - Carat has beat Universal McCann and Starcom to the £38m media planning and buying account for Santander.

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