21 Dec 2005
| by by Staff
LONDON - Brand Republic is taking a break and will next be updated on January 3. In the meantime, the staff would like to wish all our readers a merry Christmas and a happy New Year. We leave you with the top 10 news stories of 2005.
21 Dec 2005
| by by Julia Pearlman
LONDON – Mblox, the ringtone service behind the Crazy Frog ringtone phenomenon, has been fined £40,000 after hundreds of consumers were billed for a service they had not signed up to.
21 Dec 2005
| by by Jennifer Whitehead
LONDON - Kate Moss's Virgin Mobile ad is the most anticipated event of Christmas Eve after a visit from Santa Claus, but for those who cannot wait, the spot is to appear first on the internet.
LONDON – Sky is supporting the launch of its high-definition television service next year with a marketing partnership with Sony's HD products division.
21 Dec 2005
| by by Jennifer Whitehead
LONDON - Cereal Partners has shifted the Cheerios advertising account to McCann Erickson and given incumbent Saatchi & Saatchi a new global role to promote its kids-oriented brands.
21 Dec 2005
| by by Julia Pearlman
LONDON – Trinity Mirror has turned to former News International executive Richard Webb to be managing director of MGN, responsible for the Daily Mirror, Sunday Mirror and The People.
LONDON – Aegis has said that its recent acquisitions will help its financial performance remain in line with expectations, offsetting weaker than anticipated adspend growth in Europe.
21 Dec 2005
| by by Julia Pearlman
LONDON – Burger King has escaped censure over a television ad, which was criticised by some as tasteless for featuring a live cow that had been outfitted in the fast-food chain's logo.
21 Dec 2005
| by by Jennifer Whitehead
LONDON - The paper is not even off the Christmas presents yet, but Harvey Nichols already has its eye on the winter sales with a new ad campaign reminding customers they had better be match fit to get the bargains they covet.
21 Dec 2005
| by by Staff
LONDON – A costly divorce has forced Sir Martin Sorrell, the WPP Group chief executive, to cash in £12m of shares in the British advertising giant he created.