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Associated names Spargo to classified ad manager at IoS

LONDON – Associated Newspapers has appointed Paul Spargo to the new position of classified ad manager at Ireland On Sunday.

Mother hires ex-Nike ad director DeFlorio for New York

NEW YORK - Mother has extended its line-up in New York with the appointment of former Nike advertising director Rob DeFlorio, although there is still no launch date for its first US office.

Saatchi & Saatchi to overhaul Royal Navy's image

LONDON – Saatchi & Saatchi has won the task of revamping the Royal Navy's image to create a more consistent brand identity, following a long-running review of the senior service.

Creative agencies can apply for cut-rate money advice

LONDON - Advertising agencies, including start-ups and established shops, could receive advice about raising money from a specialised consultancy at a third of the going rate, thanks to a funding scheme in London.

BT forces 192 rival to withdraw pricing claims from ads

LONDON - BT has scored a victory in the battle of the new directory enquiry services after forcing rival 11 88 88 to withdraw a claim in its £40m advertising campaign that its services are half the price of BT's 192 replacement service 118 500.

Volkswagen turns to viral marketing for 'bollocks' ad

LONDON - Volkswagen has turned to viral marketing to get its latest advertising seen, after fears that the commercial, which features a young girl saying 'bollocks', may upset some viewers.

Vaughan to replace Tarrant at Capital's breakfast show

LONDON - Capital FM has finally sorted out its pressing problem of finding a worthy successor to the popular breakfast presenter Chris Tarrant, by appointing former 'Big Breakfast' host Johnny Vaughan.

MPG and Initiative to split £200m France Telecom work

LONDON - France Telecom has split its £200m pan-European media account between Media Planning Group and Initiative Media.

Gillette ad banned after complaints over 9/11 similarities

LONDON - A Gillette TV ad showing a man running from an office that is about to be demolished by a wrecking ball has been banned after 159 viewers complained that it was reminiscent of the terrorist attacks on the World Trade Center.

Tories slam 33% rise in blizzard of government adspend

LONDON - The Tories have accused the government of using taxpayers' money to boost its image, after adspend rose by more than a third in the first eight months of the year, writes Jennifer Whitehead .

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