30 Sep 2003
| by Staff,
LONDON – Associated Newspapers has appointed Paul Spargo to the new position of classified ad manager at Ireland On Sunday.
30 Sep 2003
| by Staff,
NEW YORK - Mother has extended its line-up in New York with the appointment of former Nike advertising director Rob DeFlorio, although there is still no launch date for its first US office.
LONDON – Saatchi & Saatchi has won the task of revamping the Royal Navy's image to create a more consistent brand identity, following a long-running review of the senior service.
30 Sep 2003
| by Jennifer Whitehead,
LONDON - Advertising agencies, including start-ups and established shops, could receive advice about raising money from a specialised consultancy at a third of the going rate, thanks to a funding scheme in London.
30 Sep 2003
| by Claire Billings,
LONDON - BT has scored a victory in the battle of the new directory enquiry services after forcing rival 11 88 88 to withdraw a claim in its £40m advertising campaign that its services are half the price of BT's 192 replacement service 118 500.
30 Sep 2003
| by Jennifer Whitehead,
LONDON - Volkswagen has turned to viral marketing to get its latest advertising seen, after fears that the commercial, which features a young girl saying 'bollocks', may upset some viewers.
30 Sep 2003
| by Jennifer Whitehead,
LONDON - Capital FM has finally sorted out its pressing problem of finding a worthy successor to the popular breakfast presenter Chris Tarrant, by appointing former 'Big Breakfast' host Johnny Vaughan.
29 Sep 2003
| by Ian Darby,
LONDON - France Telecom has split its £200m pan-European media account between Media Planning Group and Initiative Media.
29 Sep 2003
| by Jennifer Whitehead,
LONDON - A Gillette TV ad showing a man running from an office that is about to be demolished by a wrecking ball has been banned after 159 viewers complained that it was reminiscent of the terrorist attacks on the World Trade Center.
29 Sep 2003
LONDON - The Tories have accused the government of using taxpayers' money to boost its image, after adspend rose by more than a third in the first eight months of the year, writes Jennifer Whitehead .