30 May 2003
| by Claire Billings,
LONDON - High street bank Abbey National is poised to award the bulk of its £27m media planning and buying account to MindShare as part of a sweeping review of its marketing activity, with Naked being appointed on a project basis.
30 May 2003
| by Jennifer Whitehead,
LONDON - Most advertising executives' idea of a good time at Cannes probably does not include a week of study, but the festival is launching an academy for students of the advertising profession.
30 May 2003
One of the problems of the demographic shift, as I've already written, is dating. Weird things start to happen to you when at some point you run out of people to date and decide that sleeping with your friends really isn't that bad an idea, writes Gordon MacMillan , in part one of 'Dating Frenzy'.
30 May 2003
| by Claire Billings,
LONDON - Emap has promoted Bruce Daisley to the post of national brand sales director, where he will be responsible for heading up its recently unveiled youth radio sales team OneNation.
30 May 2003
| by Jeremy Lee,
LONDON - The media auditor Billetts has sparked controversy with a proposal that the Competition Commission allows a single ITV sales point in 2006 and appoints an auditor to regulate airtime deals in the meantime.
30 May 2003
| by Claire Billings,
LONDON - IPC Advertising has won the women's marketing spend for the launch of the new Audi TT150, which will be promoted in the July issues of IPC Media's glossy monthlies Marie Claire and In Style.
LONDON - Microsoft is to pay AOL Time Warner $750m in a legal settlement that ends a long-running dispute between the two and opens the way for them to work together on future developments.
30 May 2003
| by Jennifer Whitehead,
LONDON - Shares in Cordiant Communications tumbled by 20% yesterday and were still falling this morning after the group said it was considering an offer to buy the company that would value it below its current share price.
30 May 2003
| by Anna Griffiths
China is becoming a magnet for Western media owners seeking to reach new audiences. Anna Griffiths speaks with three who have launched successfully.
30 May 2003
| by Staff,
SYDNEY - Singleton Ogilvy & Mather has won the creative advertising account for top Australian and New Zealand Nestle energy drink brand Milo following a three-way pitch.