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MindShare set to win bulk of Abbey National £27m media

LONDON - High street bank Abbey National is poised to award the bulk of its £27m media planning and buying account to MindShare as part of a sweeping review of its marketing activity, with Naked being appointed on a project basis.

I am student, hear me roar at the Cannes Lions Academy

LONDON - Most advertising executives' idea of a good time at Cannes probably does not include a week of study, but the festival is launching an academy for students of the advertising profession.

The Demographic Shift - 23

One of the problems of the demographic shift, as I've already written, is dating. Weird things start to happen to you when at some point you run out of people to date and decide that sleeping with your friends really isn't that bad an idea, writes Gordon MacMillan , in part one of 'Dating Frenzy'.

Emap appoints Daisley to head OneNation sales team

LONDON - Emap has promoted Bruce Daisley to the post of national brand sales director, where he will be responsible for heading up its recently unveiled youth radio sales team OneNation.

Billetts angers adland with call for airtime regulator

LONDON - The media auditor Billetts has sparked controversy with a proposal that the Competition Commission allows a single ITV sales point in 2006 and appoints an auditor to regulate airtime deals in the meantime.

Audi picks In Style and Marie Claire for launch of TT150

LONDON - IPC Advertising has won the women's marketing spend for the launch of the new Audi TT150, which will be promoted in the July issues of IPC Media's glossy monthlies Marie Claire and In Style.

Microsoft pays AOLTW $750m to settle differences

LONDON - Microsoft is to pay AOL Time Warner $750m in a legal settlement that ends a long-running dispute between the two and opens the way for them to work together on future developments.

Cordiant shares tumble as bidders seek bargain price

LONDON - Shares in Cordiant Communications tumbled by 20% yesterday and were still falling this morning after the group said it was considering an offer to buy the company that would value it below its current share price.

ASIAN MEDIA: China takes centre stage

China is becoming a magnet for Western media owners seeking to reach new audiences. Anna Griffiths speaks with three who have launched successfully.

O&M wins Nestle Milo brief in Australia and New Zealand

SYDNEY - Singleton Ogilvy & Mather has won the creative advertising account for top Australian and New Zealand Nestle energy drink brand Milo following a three-way pitch.

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