Iceland recruits ex-Somerfield boss
28 Oct 1999 | by ALEXANDRA JARDINE
Iceland has hired Alan Shepherd, the former Somerfield brand communications director, as its marketing director after a year-long search.
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E-Ventures, the internet investor owned by News Corp and Japan s Softbank, has appointed its first head of marketing.
Iceland has hired Alan Shepherd, the former Somerfield brand communications director, as its marketing director after a year-long search.
Two of British Airways most senior marketers, Derek Dear and Chris Holt, are to leave the airline as it restructures.
Axa this week said it would seek to renegotiate the pounds 25m fee it paid to become FA Cup sponsor if Manchester United failed to put up a team by this Saturday s deadline.
The National Farmers Union is developing a new brand to promote British food, which it will support with an advertising and marketing campaign worth several million pounds.
Richard Branson s consortium will challenge Camelot for the National Lottery licence under the name, The People s Lottery.
A new service called Oneswoop.com, which allows UK consumers to find and order the cheapest new cars from across the EU via the internet, is launching in January. The site is the brainchild of brothers Roeland and Alexander van de Ven, and is being backed by companies including Marks & Spencer and Atlas...
Scottish & Newcastle has moved Jerry Goldberg, brand director for lager at Scottish Courage, to its Center Parcs business to head sales and marketing.
Kinko s, the US-based high-street printing shop chain, is launching its first UK advertising campaign this Thursday. The ads, created by TBWA GGT Simons Palmer, aim to give the company an irreverent image by contrasting the strapline, Presentation is Everything against shocking examples of unfinished...
The Marketing Society Awards has added two further judges to its panel: Carol Fisher, chief executive of the Central Office of Information, and Keith Weed, chairman of Elida Faberge.