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SCA to pool pounds 90m pan-Euro media

25 Sep 1998 | by CLAIRE BEALE

SCA, the sanpro and toiletries giant, is holding a pan-European review of its media buying and has approached a number of agencies about a pitch for the pounds 90 million-plus account.

Seagram in search for shop to handle pounds 2m Morgan’s task

25 Sep 1998 | by EMMA HALL

Seagram, the international drinks giant, is talking to agencies about its pounds 2 million Captain Morgan s Spiced Rum advertising account.

Initiative and CIA to battle for Calvin Klein prize

25 Sep 1998 | by HARRIET GREEN

Calvin Klein is preparing to launch a winner-takes-all pan-European media pitch and is lining up its two incumbents, CIA Medianetwork and Initiative Media, to fight for the pounds 60 million account.

Glaxo begins hunt for global agency

25 Sep 1998 | by HARRIET GREEN

Glaxo Wellcome, the drugs giant, has shortlisted four international networks to pitch for its multi-million-pound non-US global advertising business.

Craig Fabian calls it quits at Volvo after seven years in job

25 Sep 1998 | by CLAIRE COZENS

Craig Fabian, director of marketing communications at Volvo UK, is to leave at the end of this month after seven years with the company.

Norowzian appeals against Guinness verdict

25 Sep 1998 | by JOHN TYLEE

The legal controversy surrounding a Guinness TV commercial, which is claimed to have exposed a serious flaw in Britain s copyright laws, is to go to the Court of Appeal.

BMP relaunches Easy Play with Vinnie Jones

25 Sep 1998 | by EMMA HALL

Vernons Easy Play, the football game that is a joint venture between Camelot and Vernons, has brought in the footballer, Vinnie Jones, to relaunch the product less than two months after its first ad campaign went on air.

BBH to close down Limbo DM arm and bring staff in-house

25 Sep 1998 | by CLAIRE BEALE

Bartle Bogle Hegarty is closing its ten-year-old direct marketing operation, Limbo, and will bring the staff and a handful of its clients in-house to form a new division of the ad agency.

Eyre warns News at Ten must be moved for ITV to achieve targets

25 Sep 1998 | by CLAIRE BEALE

ITV will fail to meet its audience targets unless it is allowed to move News at Ten from its current slot, ITV s chief executive, Richard Eyre, said this week.

New PHD increases new-media clients with BT Online task

25 Sep 1998 | by HARRIET GREEN

New PHD has boosted its new-media credentials by scooping the BT Online account, which will be worth at least pounds 1 million next year.

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