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Bartle Bogle Hegarty has snatched the UK creative accounts for three Elida Faberge brands worth pounds 6 million. The wins are: Salon Selectives from BMP4, Lynx Skin Systeme from Ammirati Puris Lintas and Pears Soap from J. Walter Thompson.
The RAC has appointed the Media Business to handle its pounds 5 million media planning and buying account as it prepares to revamp its image in 1997.
The Lowe Group is poised to land Saab s pounds 8 million advertising business in the UK after a disagreement between the client s Swedish headquarters and its UK agency, Barker and Ralston.
Philip Ley, the former marketing director of BSkyB, has launched a new type of communications agency with the aim of creating marketing dream teams for advertisers.
The Independent Television Commission has thrown into doubt the accuracy of the advertising revenue figures claimed by some ITV companies.
Nigel Griffiths, the Labour Party spokesman on consumer affairs, is consulting 1,000 senior figures in the advertising and marketing industry to help him finalise Labour s policy on advertising in the run up to the general election. A letter has been sent out, in conjunction with the industry lawyers,...
J. Walter Thompson Manchester has scooped the pounds 5 million task of building up the brand image of Britain s largest bingo group, Gala Clubs Bingo.
Ikea is evoking the spirit of the 60s women s liberation movement and its burn your bras campaign in a new ad blitz encouraging British women to switch to a modern style of furniture.
The Guardian will achieve a newspaper first this Saturday by giving away an individually numbered print of original work by the artist, Damien Hirst, to every reader.
Frontline Media has hired Helen Jones, the former communications planning director at Ammirati Puris Lintas, to head a separately branded company called Frontline Communications.
