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NEWS: Laser lays plans for trading reform

29 Nov 1996 | by ANNE-MARIE CRAWFORD

The TV airtime market could be in for its biggest change yet, as Laser Sales this week announced that it would trade on a client-by-client basis with CIA Medianetwork in future. The two sides are also due finally to settle their dispute, with Laser accepting CIA s unconditional offer of around pounds...

NEWS: Four shops line up to take on TBWA for Morgan’s rum task

29 Nov 1996 | by EMMA HALL

Seagram UK has asked non-roster agencies to pitch for its pounds 4 million Captain Morgan s Spiced rum account, currently held by TBWA.

NEWS: Ray-Ban axes BBH for Bozell network

29 Nov 1996 | by KAREN YATES

Bausch and Lomb has split with Bartle Bogle Hegarty just five months after appointing the agency to run the global advertising for its flagship sunglasses brand, Ray-Ban.

NEWS: Tories rework ‘eyes’ theme in post-Budget push

29 Nov 1996 | by JOHN TYLEE

The Conservative Party has embarked on a post-Budget poster campaign highlighting the improving economy in the general election build-up.

NEWS: Ad controls poised for radical reform

29 Nov 1996 | by JOHN TYLEE

Britain s self-regulatory system of advertising control is set for an overhaul after months of critical battering.

NEWS: TUC examines four agencies in run-up to general election

29 Nov 1996

The Trades Union Congress has shortlisted four London agencies as the union umbrella group gears up to appoint a shop in the run-up to the general election.

NEWS: Pliatzky rejigs code on making commercials

29 Nov 1996 | by EMMA HALL

The long-awaited findings of two years of investigation into commercial production procedures are published this week, as an industry working party makes public its updated report, known as Pliatzky 2.

NEWS: Shell invites three to pitch for European job

29 Nov 1996 | by HARRIET GREEN

Shell has kicked off the search for an agency to handle its entire pounds 60 million European creative account. The oil giant currently splits its advertising on a country-by-country basis.

NEWS: Banks Hoggins nets Kingsbury account for immediate start

29 Nov 1996

Banks Hoggins O Shea s media department has snared another piece of business from Frontline Media by picking up the pounds 1.7 million Kingsbury Interiors account.

NEWS: MGM joins Brann in agency set-up

29 Nov 1996 | by GORDON MACMILLAN

Manning Gottlieb Media has created a second-string agency in a partnership with the direct marketing agency, Brann, following the media independent s appointment to handle Brann s pounds 10 million media business.

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