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NEWS: CIA wins Visa’s pounds 31m account

19 Dec 1996 | by ANNA GRIFFITHS

The UK s biggest credit card brand, Visa International, has handed CIA Medianetwork its pounds 31m media account with plans for a heavier spend in the European market.

NEWS: NatWest plans card to challenge Goldfish

19 Dec 1996

NatWest is to launch a national loyalty card scheme rivalling Goldfish, the British Gas-backed multi-brand loyalty credit card.

NEWS: Anglian to debut in TV campaign

19 Dec 1996

Anglian Windows is to make its television ad debut in the new year, after ending a six-month review this week with the appointment of TBWA.

NEWS: Keep ads out of the politicians’ hands

19 Dec 1996

The Advertising Standards Authority is, we understand, considering washing its hands of political advertising. The furore over Saatchi s Demon Eyes campaign for the Conservative Party showed the ASA in a poor light, and sparked a debate within its own ranks that still smoulders.

NEWS: BBG to step up copycat battle

19 Dec 1996 | by JULIAN LEE

The British Brands Group (BBG) is to undertake independent research to prove that shoppers are confused by lookalike products, in the light of the latest row over spirits brands between Asda and International Distillers and Vintners (IDV).

NEWS: Scholl Euro role goes to DMB&B

19 Dec 1996

Foot-care company Scholl has appointed DMB&B as its first pan-European agency to spearhead its drive towards a stronger global brand.

NEWS: Shock anti-fur poster launched

19 Dec 1996

A shocking anti-fur poster featuring the skinned head of a fox and the line Do you have the face to wear fur? was unveiled by the charity Respect for Animals (RFA) at seven UK sites last week.

NEWS: London Underground has...

19 Dec 1996

London Underground has banned a poster using Tube station logos which was thought to be too confusing for the public. The poster, through Court Burkitt Trainspotting , it features large logos for Whiteleys nearest Tube stations, Bayswater and Queensway.

NEWS: Shoppers with gift of foresight

19 Dec 1996

If you are planning a do-or-die mission to the shops on Christmas Eve, you should bear in mind that 22% of consumers have had the whole nasty business over and done with since October 8.

NEWS: Coopers counts on sharp image

19 Dec 1996 | by AMANDA RICHARDS

Coopers Big Six international accountancy firms, is planning to sharpen its image across the globe and may return to television advertising for the first time in more than a decade.

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