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A 1960s classic ad starring Tony Hancock for eggs, Carling's humorous take on male bonding and a recent ad for Thinkbox itself are 3 great TV ads that Elizabeth Fagan, executive marketing director for Boots, admires but had nothing to do with. Her choices are the latest in our series in association...
Arguably no marketer has done more to shape a modern-day British brand than Steve Sharp. After almost a decade heading up Marks & Spencer's marketing he is bowing out gracefully from the bellwether retailer.
PR agencies and in-house comms teams alike are turning their backs on unpaid internships following pressure from the joint PRWeek/PRCA campaign to end the exploitative practice.
Marks & Spencer has lost the right to bid on the 'Interflora' trademark on Google AdWords, ending a five-year legal battle.
Steven Sharp, Marks & Spencer's long-serving marketing chief, is set to retire from the business and replaced by Patrick Bousquet-Chavanne, the former Estée Lauder group president.
The video capabilities of Skype are being used by Specsavers to launch its annual 'Spectacle Wearer of the Year' competition.
AS Watson, the retailer that owns Superdrug and The Perfume Shop, is reviewing its European media planning and buying account, putting the UK incumbent, ZenithOptimedia, on alert.
The "style conscious woman" is the target of a campaign based on an idealised English home with photography shot by Rebecca Miller at Barlaston Hall, an 18th century manor house on the original Wedgwood Estate.
The German power-tools manufacturer Stihl has released a TV ad as part of a campaign that also comprises press, radio and digital elements. The spot, by Publicis Conseil, is running across French TV channels and on YouTube. It shows a group of workers in the Arctic carving an ice garden using Stihl...
Trevor Cairns, Phones4U's director of marketing, is leaving the company after just six months in the role to join creative agency Love.
