21 Dec 2012
| by Ellie Bothwell
High street retailer Republic has appointed DeVries SLAM to promote its fusion of music and fashion.
Jazz FM and Aberdeen Asset Management have developed a marketing partnership with British Airways that will enable BA travellers to listen to their mix CD while in the air.
Facebook has fundamentally changed the nature of Spotify's business but many brand managers still need to spend more time on their music strategy, according to Chris Maples, UK managing director at Spotify.
Pepsi has signed international pop icon Beyoncé as its latest brand ambassador under the 'Live For Now' campaign.
Xbox, the Microsoft console, has funded a dance-music TV show. It is to be shown on 4Music this Saturday as part of a partnership with Box TV and Bauer Media to promote the game Dance Central 3.
Desperados has collaborated with German techno-house duo Format: B to create a crowdsourced dance music track, which went live on Facebook yesterday evening.
22 Nov 2012
The music-streaming service has had a busy year. It won more than 800 pieces of business, 30 per cent coming from new clients, and its biggest win coming in the form of Twentieth Century Fox.
21 Nov 2012
| by Adam Lewin
This week Media Week brings you the viewpoints and opinions from Mindshare Huddle, where media owners including Spotify, News International and Facebook gathered to discuss the future of the industry.
Music industry power-player Festival Republic has called in The Zeitgeist Agency to promote the Reading and Leeds festivals.
Beats Electronics is making the UK the centre of its European marketing operations as it "exponentially" increases its staff.