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The Revs gear up to celebrate UK digital marcoms excellence

The Rev Awards are set to launch next year, celebrating the ingenuity and imaginative use of technology in the UK's digital marketing communications industry.

IAB Engage: easyJet to introduce mobile boarding passes

EasyJet is aiming to become the first low-cost airline to introduce mobile boarding passes as part of "re-engineering" its business to adapt to consumers' mobile adoption, according to marketing director Peter Duffy.

Think BR: M-commerce - a big opportunity for brands

The UK's shopping habits are changing dramatically and brands need to adjust their offerings in order to reflect this, writes Chris Minas, founder, Nimbletank.

Does Apple iPhone 5 for 4G hand EE the advantage?

Apple has unveiled its hotly-anticipated iPhone 5, which is 4G enabled but lacks near field communication technology.

Sainsbury's Magazine launches first interactive issue

Sainsbury's Magazine is launching its first interactive issue today (5 September) by introducing augmented reality (AR) into its editorial and advertising.

Everything Everywhere and MasterCard strike mobile payments deal

Everything Everywhere has struck an exclusive five-year deal with MasterCard to bring a range of new payment technologies to its customers and accelerate the adoption of near field communication in the UK.

Vodafone blasts Ofcom's 'careless disregard' for granting Everything Everywhere 4G spectrum

Vodafone has blasted Ofcom's "careless disregard" after the regulator granted Everything Everywhere permission to use the existing spectrum for a 4G network.

Ocado enters social gifting with Wrapp to drive customer acquisition

Ocado is using social gifting for the first time through a partnership with Wrapp, as part of a customer acquisition drive that leverages Facebook.

NFC payments a decade away from mass market, claims Forrester

Mobile contactless payment will not reach the mass market for another decade in the UK despite initiatives including Google Wallet, according to a report by technology analysts Forrester.

Omnicom to lose digital leader Blackden

Damian Blackden, Omnicom Media Group's digital leader in Europe, Middle East, and Africa (EMEA), is set to leave the agency network after four years.

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