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Mischief has been hired to manage Ben & Jerry's Sundae on the Common festival for 2011.
Word-nerd. Bibliophile. Dictionary-reader. You'd expect a copywriter to love their language. And therefore, a campaign hanging on the playful use of English would appeal. And it does. But I suspect that I'm not the only one.
Npower is launching an ad campaign to promote its sponsorship of the Football League as the current season reaches its climax.
The top three national newspaper websites all reported record average daily browser figures in March, swelled by overseas visitors and coverage of key news events such as the Japanese earthquake, the civil war in Libya and the Royal Wedding.
News Corporation's attempts to buy BSkyB have so far cost the satellite broadcaster £12m in administrative costs, according to figures filed today.
MediaCorp, the internet publishing group, has sold the domain name of gambling.com, its online betting site, for $2.5m (£1.5m) to an unnamed company.
ITV has poached PHD North's managing director Jason Spencer as its new regional sales director.
Yahoo has sold Delicious, the social bookmarking service, to Chad Hurley and Steve Chen, the founders of YouTube, for an undisclosed sum.
The deadline to fill in the PR Census 2011 has been extended until Friday May 13.
Sir Martin Sorrell's WPP is "cautiously optimistic" about prospects for the coming two years and has tipped the Olympic Games and other events to bump 2012 adspend up by 1%-2%.
