Stella Artois has named wannabe film star Gustavo Alvarez from Argentina as the winner of its competition to appear in its film about the 'King of Cannes', to promote its sponsorship of the film festival.
British Sky Broadcasting Group (BSkyB) has posted a 32.7% drop in pre-tax profits for the first three months of 2011, but gains in bundled services has led chief executive Jeremy Darroch to call it "another good performance in what has clearly been a tough consumer environment".
The College of Law, which claims to be the UK's longest established post-graduate law school, has moved its media planning and buying account to TCS Media.
For those of us old enough, or minded, to remember that period when comms planning was so cool it was palpably painful, it's difficult not to look back at its salad days with a feeling of some disbelief.
Eric Bader believes IPG's restructuring of its media network by economics actually makes perfect sense.
It seems that there's another tech bubble going on. Venture capitalists are throwing money around, companies with no obvious business model are having multimillionaire-dollar IPOs and start-ups are raising money based on some PowerPoint and lots of references to the social graph and location.
Two publishers of high-end titles reveal how they and their brands will be celebrating and promoting the royal event of this year.
Is self-regulation of online behavioural ads sensible?
As it celebrates 20 years in business, the channel still has the ability to make headlines.
Major TV channels are ramping up marketing activity.
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