Healthcare: The Week in Healthcare
29 Apr 2011
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Virgo Health has picked up the PR account for Reckitt Benckiser footcare brand Scholl, after a three-way pitch.
CharityComms has voted two new trustees on to the board. Following the first members' election, Victoria Shooter, director of comms at the National Deaf Children's Society, and Steve Palmer, press and public affairs manager at the Social Care Institute for Excellence, are joining the professional body...
BackBay Communications, a US financial services PR firm, has opened a London office and hired a former journalist to manage it.
ACE European Group, one of the world's largest insurance groups, has brought in Grayling to help build its profile in key European markets.
Next Thursday, the nation decides on a new voting system. David Singleton looks at the comms teams and celebrities backing the Yes and No to AV campaigns.
In today's recommendation environment, consumers are becoming brand ambassadors, but should brands trust the wisdom of the masses, asks Trevor Clawson.
Portland has captured another senior Fleishman-Hillard lobbyist as Tim Allan's agency continues to build its public affairs capacity.
A year on from BP's Deepwater Horizon fiasco, many lessons should now have been learned. From a PR perspective, they include the short-comings of the crisis comms effort and the leadership style of Tony Hayward.