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Channel 5 to launch OK! TV

18 Jan 2011 | by John Reynolds

Richard Desmond's Channel 5 is to launch OK! TV in an attempt to replicate the success of his weekly magazine brand on the nation's TV screens.

Improved reception

18 Jan 2011 | by Mark Barber

As the strengthening of established radio brands gathers pace and new technologies for listening come on stream, the medium may at last be able to alter marketers' benign neglect of it. By Mark Barber

Cannes reveals cyber, outdoor and radio jury presidents

18 Jan 2011 | by Sara Kimberley

The Cannes Lions International Festival of Creativity has appointed some of the world's top creatives from R/GA, Ogilvy Asia and Publicis Worldwide to lead the jury for its cyber, radio and outdoor awards.

MG OMD wins Russell Hobbs and Remington

18 Jan 2011 | by Katherine Levy

Kitchen and household appliance specialist Spectrum Brands has appointed Manning Gottlieb OMD to handle the media planning and buying for its Russell Hobbs and Remington brands.

Company magazine edits March issue from Heathrow

18 Jan 2011 | by Katherine Levy

Company, the glossy monthly women's title published by the National Magazine Company, is editing its March issue from Heathrow Terminal 5 this week.

Virgin Media confirms launch of VMDS led by former Ids execs

18 Jan 2011 | by Arif Durrani

Virgin Media has today confirmed details of its new in-house advertising sales and operations team, Virgin Media Digital Sales (VMDS), as revealed by Media Week almost two weeks ago.

Facebook suspends phone and address-sharing feature

18 Jan 2011 | by Sarah Shearman

Facebook has sharply backtracked after alarming its users with the news that their addresses and mobile phone numbers were to be shared with developers of external websites and applications.

Longines 'Dolce Vita' by Longines in-house

18 Jan 2011

Longines has launched a new ad starring actress Kate Winslet

Oxfam ads showcase vintage clothes

18 Jan 2011 | by Sara Kimberley

Oxfam is positioning itself as a fashion brand through a new ad campaign for its expanding vintage clothing offering.

The real digital divide

18 Jan 2011 | by Richard Dixon

New technologies are giving brands greater opportunities to engage with consumers, but unless marketers use these channels to cultivate long-term rapport, they risk losing out to savvier rivals.

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