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Advertising is calling - a speech in 30 slogans

DUBAI - You might not like the execution, but the idea is interesting none the less. Created by Memac Ogilvy Dubai and Muddville Dubai to entice new creatives into the industry this video performance is done in 30 slogans.

Huffpo founder Arianna Huffington says old media don't get the web

Arianna Huffington, founder of the Huffington Post, has hit back at comments made earlier this week that accused her and other blogs and aggregators of being "parasites living off journalism produced by others".

Don't mess with Sweden on Twitter

Media Culpa has the story how flight search engine Dohop.com tried to generate business via Twitter and the topic of the Swedish election echoing what Habitat had previously tried in the UK.

Google rules (so does Apple and Microsoft), as tech-savvy Aussies snub Vegemite and Toyota

Campaign Brief has the story of how Australians have gone tech mad as brands including Google, Microsoft, Nokia, Sony and Apple top the list while old favourites such as Vegemite fall out of favour.

NZ marketer Teague appointed MD of the Campaign Palace

SYDNEY - The Campaign Palace has named Michele Teague as managing director of its Sydney office, according to Campaign Brief.

Ten's big thing for 2011 - The Renovators

SYDNEY - Channel Ten's next 'big event' format is to be 'The Renovators', which the station says will be "the biggest home makeover show ever seen".

Double Rainbow Guy sells out to Microsoft

Agency Spy has the scoop on Paul "Bear" Vasquez --aka "Double Rainbow Guy" who is promoting Microsoft's Photostitch feature in Windows Live Photo Gallery in a new spoof ad.

Why we should celebrate our wacky tabloids

CAPE TOWN - Let's pause for a moment, shall we, and reflect on the Daily Sun's masterful command of tabloid journalism in Tuesday's lead story, under the headline: "Mourners' justice!" (accompanied, of course, with gobsmacking on-the-scene pictures):

Brands warned over agency social media hyperbole

Brands need to beware of hyperbole from agencies that claim to be able to lead social media efforts without having the rights skills, according to a Mumbrella Question Time audience.


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