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Some of my best friends are engineers. I should probably point this out - given my reaction to the current campaign for the Dyson Ball.
New research from the Outdoor Advertising Association shows outdoor is a powerful medium for building brands and can compete with TV to push brand search, writes its chief executive, Mike Baker.
It's inevitable reductions in budget will flow from the Comprehensive Spending Review. Every PR manager must now consider how they will economise during the coming age of austerity. My checklist for doing so is as follows.
So, in the end it wasn't the sex or the drugs that did for alleged hooker Chloe Heald's chances of progressing on the X Factor. It was the rock 'n' roll because, like thousands of contestants, she couldn't really sing.
As I write this, Ed Miliband is limbering up to address the Labour Party Conference. It was to be his first speech as leader, but just the first step in a political comms campaign that looks particularly complex.
The media response to Ed Miliband's elevation is a little overblown and it will have to settle as he fails to live down to the Daily Mail's expectations. But even now, the polls say Labour is heading for a majority, with the Liberal Democrats looking at winning maybe 11 or 12 seats.
Marketers should stop trying to ape Silicon Valley's finest and focus on their own brands' heritage.
ITV's over-reliance on Coronation Street offers a warning to would-be television-empire builders.
When Ian Darby and I recently spent a lively lunch debating those two eternal questions - "why are England so rubbish at football?" and "what is the future for media agencies?" - it struck me how similar those two debates have become.
Do advertising agencies need an executive creative director? When an ad agency as steeped in creativity as Fallon asks itself that question, it's time to give the issue some thought (page 17).
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