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EBay redoubles marketing efforts for fashion offering

EBay is rolling out its largest ad campaign to date, to back its Fashion Outlet site offering lower prices on around 30 big-name fashion brands.

Sky Sports and H&M scale BR app chart

Mobile tools from Sky Sports, clothing retailer H&M and loyalty programme Nectar feature prominently in this week's BR app chart.

Usain Bolt sticks with Puma for 2012 Olympics

Puma has held on to its star brand ambassador Usain Bolt for the London 2012 Olympics, by extending his contract to the end of 2013.

Gap finally launches online shopping site for UK

US clothing retailer Gap has introduced online shopping for UK customers for its Gap and Banana Republic brands for the first time.

The power of the crowd

In the wake of the recession, consumers are banding together to get price reductions on a growing range of products. Nicola Clark asks whether group buying is just a form of discounting or a real shift in consumption.

Coalition MPs target advertising airbrushers

Government representative are increasing pressure on marketers to flag up their use of airbrushed images in their advertising materials.

A healthier dose of realism

Questions are being raised about marketers' slow response to the airbrushing issue.

M&S confirms Robert Swannell as Sir Stuart Rose's successor

Marks & Spencer has confirmed that former Citibank vice-chairman Robert Swannell will succeed Sir Stuart Rose as chairman when the latter departs in early 2011.

Levi's marks Denizen launch with social media project

HONG KONG - Following the launch of Levi's made-for-China apparel brand Denizen in Shanghai this week, a group of ten bloggers has been recruited to represent the brand's target audience.

M&S launches online TV show starring Myleene Klass

Marks and Spencer is launching an online TV fashion show hosted by Myleene Klass.

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