Gary Birtles, chief executive of IPG's Initiative, is set to leave the UK agency by the end of the year to take up an EMEA role for the group's expanding umbrella unit, Mediabrands.
BSkyB's purchase of Virgin Media Television reflects its belief that entertainment is the next huge driver for pay-TV, according to Claudia Rosencrantz, director of television at Living TV Group.
Gatwick Airport is the first advertiser on outdoor media owner Clear Channel's new Halo tower on the A3 as part of a campaign to promote its parking and shopping facilities.
LBi has come up with a novel way to draw the prime minister's attention to the declining UK honey bee population by giving him a virtual "bee beard" that doubles as a petition.
Starcom MediaVest Group is partnering with research consultancy company Actual Customer Behaviour (ACB) to examine how advertising impact differs across household media platforms.
JWT Entertainment, the content production unit set up by JWT London earlier this year, has created its first project.
The opening of 'The Expendables' at the cinema last weekend helped a new ad for ITV deliver 840,000 impacts including previews, according to estimated figures from Digital Cinema Media.
Nutella is launching a TV ad to build on its 'wake up to Nutella' campaign, which first launched in 2007.
Volkswagen has launched an augmented reality campaign to promote the features of its Golf Match model, to new car buyers and Golf prospects.
Retail giant Tesco has turned to Future's customer publishing agency, FuturePlus, to build a website for its in-store tech support service.
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