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Mazda picks Inferno for MX-5 brief

29 Apr 2010 | by Matt Williams

LONDON - Mazda has appointed Inferno to handle the pan-European direct marketing account for its MX-5 flagship offering.

Neolane launches B2B marketing software product

29 Apr 2010 | by Daniel Farey-Jones

LONDON - Marketing software company Neolane has launched its first dedicated business-to-business platform, Neolane Leads.

Breast Cancer Campaign calls UK advertising review

29 Apr 2010 | by Matt Williams

LONDON - Breast Cancer Campaign, the UK breast cancer research charity, is looking for an agency to handle its consolidated advertising business.

Neopost appoints Market Location for data

29 Apr 2010 | by Maisie McCabe

LONDON - Mailroom and logistics solutions supplier Neopost has appointed data company Market Location to provide ongoing analysis for its customer acquisition programme.

Infogroup hires Cooke for business development

29 Apr 2010 | by Matt Williams

LONDON - Infogroup/UK, the strategic data-marketing provider, has appointed Tom Cooke, the former Experian data specialist, as its business development manager.

Lord's hires Amp as first retained ad agency

29 Apr 2010 | by Matt Williams

LONDON - Lord's, the London cricket ground owned by the Marylebone Cricket Club, has appointed Amp London to its advertising business.

Christian Purser quits LBi for Iris digital planning team

29 Apr 2010 | by Sara Kimberley

LONDON - Iris has poached LBi's director of strategy and planning, Christian Purser, to head its digital planning team.

Restructure at M&C sees Lisa Thomas become chief executive of the agency's UK group

29 Apr 2010 | by Noel Bussey

LONDON - Lisa Thomas, the chief executive of the direct marketing agency Lida, has been promoted to chief executive of the M&C Saatchi Group as part of a restructure.

TW Cat lands Blue Cross DM account

28 Apr 2010 | by Matt Williams

LONDON - TW Cat has won the direct marketing account for pet welfare charity Blue Cross, which was with Rapp for 14 years.

Twitter acquires mobile messaging business

26 Apr 2010 | by Sara Kimberley

LONDON - Twitter has acquired mobile messaging business Cloudhopper for an undisclosed sum, as part of ambitious plans to boost its SMS service across the world.

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