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Jeremy Lee on Media: Thompson's kidding no one

31 Mar 2010 | by Jeremy Lee

The BBC's Strategy Review proposals serve neither its audiences nor its claims to fair competition.

Andrew Walmsley on Digital: Sauce for the goose

31 Mar 2010 | by Andrew Walmsley

LONDON - There should be no shift in the criteria governing the value of marketing when it comes to digital.

Opinion: The Marketing Society Forum

31 Mar 2010 | by Staff

LONDON - Is exposing your brand to untried media channels a risk worth taking?

Alan Mitchell on Branding: Look behind the message

31 Mar 2010 | by Alan Mitchell

LONDON - Nestle's rude awakening to the reality of social media shows marketers must adjust their thinking.

Bieneosa Ebite: Political Parties need to rethink their 'BME Voter' comms strategy

30 Mar 2010 | by Bieneosa Ebite

For the first time in British politics, the three main political parties are talking about how to reach 'Black and Minority Ethnic' (BME) voters in the forthcoming general election.

Danny Rogers: The Catholic Church buries head in the sand

30 Mar 2010 | by Danny Rogers

As Easter approaches, the Roman Catholic Church is facing its biggest reputational crisis for decades.

Ian Monk: Applaud Murdoch for online venture

30 Mar 2010 | by Ian Monk

A quarter of a century ago, the sages said colour newspapers would never sell. The essence of newsprint, it was suggested, was rooted in a grainy black-and-white integrity that colour would destroy.

Neil Martinson: The news release is not dead but how we tell stories must change

30 Mar 2010 | by Neil Martinson

The medium is the message. Written almost fifty years ago it was remarkably prescient about what was to become the web. Marshall McLuhan suggested that the medium itself affects our understanding of the content and has a social effect.

Alex Hilton: Lobbyists should not carry the can

30 Mar 2010 | by Alex Hilton

It was clear that the Government would have to do something about MPs offering themselves as 'taxis for hire', so Gordon Brown has announced there will be a mandatory register of lobbyists, as though it has anything to do with Stephen Byers' humiliation or John Butterfill's desire to monetise his friendship...

On the Campaign Couch ... with JB

26 Mar 2010 | by Jeremy Bullmore

Q: I'm a senior client and we've just held a pitch for our advertising business.

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