My Media Week: Charlie Edge, Mediaedge:cia
31 Mar 2010 | by Harriet Dennys
A week in the media life of Charlie Edge, communications manager at Mediaedge:cia
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LONDON - Channel 4 has secured a second year-long sponsorship deal with Constellation Europe's wine brands Hardys and Echo Falls, for its hit show 'Come Dine With Me'.
A week in the media life of Charlie Edge, communications manager at Mediaedge:cia
LONDON - Today's papers continue to pick over with the prospect of a hung parliament with The Guardian and The Daily Telegraph revealing that Gordon Brown could remain Prime Minister if there is no clear election winner.
LONDON - Ofcom's decision on pay TV has managed to disappoint both BSkyB and its competitors by dictating a fixed cost for Sky Sports 1 and 2 while leaving BSkyB with the opportunity to move key games to other channels.
LONDON - Broadcasting regulator Ofcom has ruled that BSkyB must cut the price it charges competitors for its premium sports channels Sky Sports 1 and Sky Sports 2 by 23.4%.
LONDON - The BBC is potentially looking for a new broadcaster to provide content for Freeview HD, following the official launch of the digital TV service today (30 March).
LONDON - Auto Trader has been forced to pull an iPhone app which allowed users to gain information about vehicles by using image-recognition technology.
LONDON - ITV has created a social media platform to encourage viewers to interact with some of its flagship programmes, including 'This Morning', 'Loose Women' and 'Coronation Street'.
LONDON - Future, the specialist magazine publisher, has warned its pre-tax earnings for the first half of 2010 will be lower than last year, mainly due to currency effects.
LONDON - Last night's debate between the Chancellor of the Exchequer and his counterparts makes the papers, while the Tory plan to block Labour's proposed National Insurance hike comes under fire in today's press.