Nikon, the camera manufacturer, will sponsor Channel 4 soap 'Hollyoaks' as part of its wider TV advertising campaign for 2011 to target "a young, trendy audience".
23 Dec 2010
| by Ed Owen
Diamond necklaces will be given away with Samsung's Diva Diamond phones in the New Year, developed as part of a double-pitch win by Big Communications for both Diva Diamond and Solid Immerse handsets in O2 stores.
23 Dec 2010
| by Ed Owen
Mobile operator O2 will launch a series of products in the New Year based around Near Field Communication (NFC) technology, embedded into new smartphones.
The Financial Times has named Apple chief executive Steve Jobs its
"Person of the Year 2010" following the global success of the iPad.
The UK's most popular daily newspaper, The Sun, is set to publish a Christmas Day edition this year for the first time in its 41-year history.
22 Dec 2010
| by Ed Owen
Price hikes proposed by the Royal Mail prior to a privatisation next year will hit agencies' direct marketing budgets, according to direct mail specialists Post Switch.
Gocompare.com, the financial services comparison site, is launching a series of radio ads this week featuring 'Peep Show' star David Mitchell.
A PlayStation Move poster has been banned by the Advertising Standards Authority (ASA) after complaints that it was offensive, irresponsible and inappropriate for public display.
A merged News Corporation and BSkyB is unlikely to link up its TV and newspaper ad sales due to lack of "market power," according to the European Commission's competition experts.
21 Dec 2010
| by Ed Owen
Companies, like Three, which remove download limits from smartphone subscriptions could trigger a 3G "crunch", claims Wi-Fi operator The Cloud.