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AstraZeneca hires Esra Erkal Paler for global media role

Drugs giant AstraZeneca has appointed the Advertising Standards Authority's comms chief to head up its worldwide media relations activities.

Paper Round (23 December) - Which clients are advertising in the national press?

Asda kicks off its advertising for Boxing Day, Morrisons boasts its British credentials and electronics retailers suggest some last-minute gift ideas.

Toyota launches TV ad starring Supergrass singer Gaz Coombes

Toyota has unveiled a new TV ad for its Yaris model starring former Supergrass frontman Gaz Coombes.

O2 plans Near Field Communication launches in 2011

Mobile operator O2 will launch a series of products in the New Year based around Near Field Communication (NFC) technology, embedded into new smartphones.

Loaded gets redesign and 'pint sized' edition

Lad's magazine Loaded is set to have a complete brand re-haul with a larger A4 sized magazine and the creation of a new "pint-sized" edition on sale from 31 December.

FT names Apple's Steve Jobs as 'Person of the Year 2010'

The Financial Times has named Apple chief executive Steve Jobs its "Person of the Year 2010" following the global success of the iPad.

John Lewis continues to perform well despite the snow

In the last trading days before Christmas, John Lewis has seen an increase in sales of 4.3% compared to last year, despite the ongoing poor weather.

Tesco begins Boxing Day sales days early

Tesco has kicked off its "Boxing Day" sales four days early, joining a large number of high street retailers that have also started their sales.

Lexus to re-position around 'progressive luxury'

Toyota-owned premium car marque Lexus is to planning to unify its global marketing around the theme of "progressive luxury".

VisitBritain to roll out global marketing campaign in 2011

VisitBritain, the national tourism agency, has announced plans to roll out a global marketing campaign in preparation for "a period of exceptional opportunity for tourism marketing" in the UK.


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