Nikon, the camera manufacturer, will sponsor Channel 4 soap 'Hollyoaks' as part of its wider TV advertising campaign for 2011 to target "a young, trendy audience".
The London Organising Committee of the Olympic Games and Paralympic Games (Locog) has awarded its official London 2012 programme business to Haymarket Media Group, ending a 15-month competitive pitch process.
The Rare Tea Company is launching a viral ad campaign for its Royal Air Force tea range, to celebrate the 70th anniversary of the Battle of Britain.
23 Dec 2010
| by Ed Owen
Facebook now drives more online traffic to video than search engine Yahoo!, according to new research from online video resource Brightcove and TubeMogul.
The Wisden Cricketer has been bought from BSkyB by a group of cricket enthusiasts, including Tory peer Lord Jonathan Marland and former Leicestershire chairman Neil Davidson.
23 Dec 2010
| by Ed Owen
Diamond necklaces will be given away with Samsung's Diva Diamond phones in the New Year, developed as part of a double-pitch win by Big Communications for both Diva Diamond and Solid Immerse handsets in O2 stores.
Drugs giant AstraZeneca has appointed the Advertising Standards Authority's comms chief to head up its worldwide media relations activities.
Asda kicks off its advertising for Boxing Day, Morrisons boasts its British credentials and electronics retailers suggest some last-minute gift ideas.
Toyota has unveiled a new TV ad for its Yaris model starring former Supergrass frontman Gaz Coombes.
23 Dec 2010
| by Ed Owen
Mobile operator O2 will launch a series of products in the New Year based around Near Field Communication (NFC) technology, embedded into new smartphones.