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Disney, Fiat and Mazda are among the first UK advertisers to run ads alongside image searches on Google.
BMW made "cinema advertising history" at the weekend by attracting the most exposure for any ad from a single film, thanks to the popularity of the latest Harry Potter movie.
Vauxhall is set to be confirmed as the new England football team sponsor by the end of the year, according to an industry source.
Opel, the General Motors-owned car manufacturer, has appointed the German-based agency Scholz & Friends to handle its pan-European advertising account.
Land Rover will sponsor the next two Rugby World Cups in New Zealand in 2011 and in England in 2015.
Santander's drive to recruit new customers belies the fact that it falls short in serving existing ones.
The automotive manufacturer has drawn up a branded entertainment strategy to coincide with the launch of its latest Focus model as it looks to strengthen its appeal as a trusted car marque.
Which agencies are creating work worthy to be picked by Campaign's team of avid ad watchers and which are coming out looking like a turkey?
The General Motors-owned car marque Chevrolet has appointed WPP's G2 to handle its pan-European advertising business following a pitch.
A global press and digital campaign for Landrover Defender aims to highlight the car's primary role as a "tool".
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