IPA and ISBA in pitch tie-up
30 Nov 2010 | by Rachel Barnes
Brands and agencies are being encouraged to sign up to best-pratice pitching guidelines via an ISBA/IPA initiative.
Click
to remove filters
The British Hospitality Association (BHA) and the Tourism Alliance have written to Vince Cable and Boris Johnson to warn about the consequences of cutting VisitLondon's funding.
Brands and agencies are being encouraged to sign up to best-pratice pitching guidelines via an ISBA/IPA initiative.
Kraft Foods has begun legal proceedings against Starbucks, after the Seattle-based coffee maker decided to end a 12-year deal that allowed Kraft to sell the chain's packaged coffee.
David Beckham has signed the official British Airways aircraft at Terminal 5 today, to support England's bid to host the 2018 Fifa World Cup.
Oliver Rudgard has been appointed to the position of marketing director for Tyrrell's, the potato-chip brand, with immediate effect.
Upmarket off-licence chain Oddbins is to trial a new smaller store format called Oddies, as well as doing more to showcase local beers.
IPC, the magazine publisher, is to launch a mass-market homes and interiors title next year called Style at Home.
Sky is considering a move into the home-energy market, as it looks to extend its presence in UK households.
Disney, Fiat and Mazda are among the first UK advertisers to run ads alongside image searches on Google.
Andrex is replacing its famous Labrador puppy brand mascot with a computer-generated canine.