Scope reviews integrated account
22 Dec 2010 | by Sara Kimberley
Scope, the disability charity, is reviewing its digital and direct advertising business, currently handled by Flourish.
Martin Sorrell's WPP has acquired the full service digital agency Blue State Digital, best known for leading Barack Obama's digital campaign in the last US presidential elections.
Scope, the disability charity, is reviewing its digital and direct advertising business, currently handled by Flourish.
Price hikes proposed by the Royal Mail prior to a privatisation next year will hit agencies' direct marketing budgets, according to direct mail specialists Post Switch.
Aegis Media has landed its second Pfizer account in a week, as the pharmaceutical giant has retained Carat to its estimated $1.2bn US media planning and buying business.
WPP agencies Ogilvy & Mather and JWT are launching a joint venture with its activation and retail units OgilvyAction and Malone Advertising to create one of the biggest end-to-end shopper marketing and experiential agencies of its type.
Thinkbox is returning to TV screens this Christmas by relaunching its ad featuring Harvey the dog.
Virgin Atlantic has released an online film to promote the launch of its new Flight Tracker iPhone app.
TBWA\London executive creative officer Mark Hunter is leaving the agency and the UK to take up the same role at Lowe & Partners-owned Deutsch in Los Angeles.
East Coast Trains is set to appoint Abbott Mead Vickers BBDO (AMV) to handle its advertising account following a competitive pitch against Dentsu and The Red Brick Road.
Proximity has won the £50m Lloyds TSB direct marketing account, putting an end to its three year relationship with Rapier.