MediaVest retains £3m Cineworld business
21 Dec 2010 | by Katherine Levy
MediaVest has retained the £3m media business for multiplex cinema chain Cineworld, ending a three-month pitch process.
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Aegis Media has landed its second Pfizer account in a week, as the pharmaceutical giant has retained Carat to its estimated $1.2bn US media planning and buying business.
MediaVest has retained the £3m media business for multiplex cinema chain Cineworld, ending a three-month pitch process.
Casual games website Miniclip is to move its UK advertising sales account from Microsoft to online sales house SunChaser after a pitch.
Proximity has won the £50m Lloyds TSB direct marketing account, putting an end to its three year relationship with Rapier.
Aegis-owned Vizeum has won the £9 million UK media planning and buying business for Pfizer's over-the-counter medicine brands.
Charities Aid Foundation, the organisation that provides services and assistance to UK and International charities, has appointed Albion to handle its integrated advertising account.
Grey and Leo Burnett have lost out to Engine, which has retained Santander's £35m advertising account.
Sister agencies McCann Erickson and UM London have won the £5m creative and media planning and buying business for premium-priced mattress and pillow brand, Tempur.
BookaTable, Europe's largest online restaurant-booking service, has appointed Albion to handle its advertising account.
High-street retail chain Mango has appointed Mindshare to its estimated £1m media planning and buying account.