Food and Drink: Spanish Rioja wine is enjoyed by all ages
30 Sep 2009 | by Cathy Wallace
Wines from Rioja wanted to get a younger and broader range of customers excited about Rioja, which tends to be favoured by men aged over 35.
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The Kleenex PR calendar is driven by two key seasons - cold and flu in the winter, and hay fever in the spring and summer.
Wines from Rioja wanted to get a younger and broader range of customers excited about Rioja, which tends to be favoured by men aged over 35.
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