Media Forum: Can Channel 4 change?
04 Sep 2009
After ten years of Big Brother, can C4 transform itself, Ian Darby asks.
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The industry appears resilient, but a deeper look shows that research companies face some unexpected challenges, and must adapt or fail.
After ten years of Big Brother, can C4 transform itself, Ian Darby asks.
LONDON - The Financial Times enjoyed the biggest average readership increase (14%) of any national newspaper in the 12 months to the end of June, according to the latest National Readership Survey, but a lacklustre performance by The Daily Telegraph led to questions about the relevancy of NRS data.