Upturn predicted for global ad spend despite first half decline
30 Sep 2009 | by Tristan O'Carroll
LONDON - Global ad spend declined 6.8% in the first half of 2009, according to The Nielsen Company, with ad spend in Europe down 9.1%.
LONDON - Robert Webb, former general counsel at British Airways, has been appointed non-executive chairman of BBC Worldwide, replacing Etienne de Villiers who steps down this month.
LONDON - Global ad spend declined 6.8% in the first half of 2009, according to The Nielsen Company, with ad spend in Europe down 9.1%.
IAB online ad spend figures, upheaval at ITV, people moves in outdoor and the latest at Independent News & Media are up for discussion in the Media Week podcast with Media Week's Steve Barrett, Tristan O'Carroll and Arif Durrani.
LONDON - Five is to become the first UK broadcaster to offer live football via an iPhone application.
LONDON - Sports broadcaster ESPN is bringing live basketball to the UK after sealing a deal with sports and entertainment giant NBA.
LONDON - Vodafone has unveiled the first of its UK TV ads using the 'Power to you' tagline.
LONDON - Five has released an Apple iPhone and iPod Touch app that will show all the live Uefa Europa League matches the broadcaster has rights for, starting with tomorrow night's Celtic versus Rapid Vienna tie.
LONDON - Freeview, the digital terrestrial TV service, undergoes a nationwide upgrade today (30 September), aimed at making Five available across the UK and making space for high-definition channels for the first time.
LONDON - Aegis Media's Vizeum is set to lose senior strategist Chris Stephenson, who is returning to Omnicom's PHD network.
LONDON - Matthew Mycock, managing director of magazine distributor Frontline, is leaving after three and a half years with the business.