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Dell 'ready to go' by Mother, New York

14 Dec 2009

An animated pop-up storybook demonstrates the features and capabilities of a Dell laptop in this new work from Mother New York.

Dell strikes deal with John Lewis in first UK department-store partnership

10 Dec 2009 | by Joe Thomas

LONDON - Dell has announced a deal with John Lewis which will see its products sold in a UK department store for the first time.

Adwatch Review: Microsoft

08 Dec 2009

LONDON - LONDON - Richard Warren, joint chief executive at DLKW, reviews the Microsoft TV commercial that ranked seventh in the Adwatch poll for 9 December.

Sony Centres 'christmas' by TBWA London

01 Dec 2009

TBWA London launches the first ad featuring Sony's 'make.believe' strapline to promote the brand's consumer electronics products in time for Christmas.

Sector Insight: Computers

25 Nov 2009 | by Jane Bainbridge

Specialist computing shops are having to fight for market share as more generalist players are entering the sector.

Andrew Walmsley on Digital: Moving with the times

24 Nov 2009 | by Andrew Walmsley

From multi-touch to gestures and body language, our relationship with technology is deepening

eBay 'come to think of it' by Goodby, Silverstein & Partners

04 Nov 2009

In an effort to reinvent the online flea market, eBay, Goodby, Silverstein & Partners has come up with a new multimedia campaign to remind consumers of the site's archive of goods.

Albion picks up £10m Epson European integrated brief

22 Oct 2009 | by Matt Williams

LONDON - Epson, the global office equipment manufacturer, has appointed Albion to handle its £10 million pan-European advertising account.

Watchdog demands Sky ad changes following Virgin Media complaint

21 Oct 2009 | by Hadassah Nymark

LONDON - The Advertising Standards Authority has ordered Sky to amend a series of national press ads that include price comparisons with Virgin Media and BT.

Orange 'words' by Publicis Conseil

20 Oct 2009

Publicis Conseil focuses on the importance of the meanings of words in this new campaign to promote Orange internet.

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