Revels ad asks viewers to evict a flavour
29 Aug 2008 | by Staff
LONDON - Revels fans are being invited to "evict" their least-loved Revel in a new TV spot, set to break next week.
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Survey reveals salary increases for marketers
29 Aug 2008 | by Staff
LONDON - A survey of marketing professionals has revealed wildly varying salaries for the same jobs.
Ford DM campaign sets physical challenge
29 Aug 2008 | by Staff
LONDON - Brute force is required to experience Ford's new direct mail campaign, which promotes its Ranger vehicles.
Is divided viewer attention killing TV?
29 Aug 2008 | by Caroline Lovell
With a host of media options to choose from, do consumers really watch TV, Caroline Lovell asks.
Media Forum: Is future bright for 4Digital?
29 Aug 2008 | by Claire Billings
Despite the teething problems, can 4Digital succeed?
Foreign correspondence
29 Aug 2008
How does life compare for media high-fliers in Korea, Australia, the US and The Netherlands? We present five expats' take on their not-so-British environments.
Dobson quits MSN for BBC Worldwide
29 Aug 2008 | by Anne Cassidy
Chris Dobson, Microsoft's UK commercial head, is leaving the computing giant to join BBC Worldwide.
Fallon beats three to global Sony Bravia task
29 Aug 2008 | by Kate Nettleton
Fallon is poised to pick up the global advertising account for the Sony Bravia flat-screen TV range, following a four-way pitch against Berlin Cameron United, Crispin Porter & Bogusky and 180.
Mother scoops £35m Diet Coke
29 Aug 2008 | by Kate Nettleton
Shoreditch shop lands pan-European creative brief; VCCP expected to lose UK billings for the brand.
Nick Lawson to run MediaCom Europe
29 Aug 2008 | by Anne Cassidy
Nick Lawson, MediaCom UK's chief executive, is set to be made the WPP agency's chief executive across Europe, the Middle East and Africa.
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