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Latest Cactus Kid Oasis ad to drive online vote

LONDON - Mother will launch the fourth in its series of Cactus Kid ads tonight, encouraging viewers to vote on what will happen in the final part.

Eurostar's 'Somers Town' cinema venture escapes drubbing

LONDON - Eurostar's funding of Shane Meadows' new film 'Somers Town' has largely avoided a drubbing by critics ahead of its opening today, with several reviewers giving it three or four stars.

Newsquest ad revenue slumps

LONDON - UK regional newspaper group Newsquest suffered a 24.4% drop in classified advertising revenue last month, US owner Gannett has revealed.

Essence wins uSwitch online account

LONDON - Comparison site uSwitch.com has appointed Essence to handle its online advertising account, following a three-way pitch.

IPA portal to offer insight on green issues

LONDON - The IPA has launched a web portal aimed at providing agencies with information on improving their green credentials, both at a personal and corporate level.

Survey claims internet TV yet to make major impact

LONDON - The emergence of internet TV has done little to change UK viewing habits, according a Deloitte report produced for the Media Guardian Edinburgh International Television Festival.

Bebo looks to secure further online drama content

LONDON - Bebo has appointed a head of original productions to work on securing further internet dramas for the site, following the success of Kate Modern, The Gap Year and Sofia's Diary.

Avon lady goes digital with her first podcast

LONDON - Avon is introducing its first podcast in an attempt to further move its business model from doorstep to digital. The 'digital Avon lady' will feature make-up artist Jackie Tyson and real life Avon representative, Hannah Rowlett, and will go live on August 26.

Verizon and Google close to signing US mobile search deal

NEW YORK - US mobile giant Verizon is close to signing a deal with Google to make its mobile search service the default on Verizon handsets, according to a Wall Street Journal report.

Canterbury of New Zealand links with Guinness to launch sports clothing range

LONDON - Sportswear label Canterbury of New Zealand has signed a three-year deal with Diageo to create a Guinness-branded clothing collection.

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