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Leo Burnett parts company with Jasinski

LONDON - Leo Burnett has parted company with group marketing director Nina Jasinski, who leaves the agency after less than a year, as part of a restructure.

Sony Ericsson promotes Lennard Hoornik to global head of marketing

LONDON - Sony Ericsson has appointed Lennard Hoornik, corporate vice-president and head of Asia Pacific, as its new global head of marketing, replacing Dee Dutta, who is leaving the company after almost six years.

Twinings ends Lowe relationship in account review

Twinings has put its £3 million above-the-line account up for review, ending its two and a half year relationship with Lowe London.

Twinings calls advertising review

LONDON - Twinings, the upmarket tea brand, has put its £4m advertising account up for review. Incumbent agency Lowe was asked to repitch for the business but declined.

3 offers free music downloads to subscribers who watch ads

LONDON - 3UK is giving its customers the opportunity to download free music videos to their mobile phones in exchange for watching TV-style commercials.

Superbrands case studies: BP

BP has been an international household name for decades. One of the world's largest energy companies, it provides fuels for transport, energy for heat and light, and retail services. It also develops an array of petrochemical products used to create all manner of everyday products.

Survey of pay for ad industy released

LONDON - Creative recruitment agency MajorPlayers has released its latest salary survey, including a comparison of advertising pay.

Five abandons interactive TV service

LONDON - Five has pulled the plug on its interactive TV (iTV) service, meaning viewers will no longer be able to interact with programmes or ads on the channel via their remote control.

Shell turns to DVD to get green message across

LONDON - Oil giant Shell has piggybacked on the Sunday Telegraph to distribute a short film, dramatising its engineers' development of a cleaner burning fuel.

Dove on the airwaves for Bauer Radio

LONDON - Unilever's Dove brand is to sponsor Bauer Radio's Magic 105.4 in a six-month campaign worth around £500,000.

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