to remove filtersStorm wins Bottlegreen Drinks
26 Feb 2008 | by Kate Magee
Bottlegreen Drinks is to use Storm Communications to launch its re-brand.
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Wind firm appoints PHD to $20m account
26 Feb 2008
LONDON - Wind energy firm Vestas has appointed PHD International to handle its global media planning and buying account, worth $20m (£10.1m).
Diary of the Dead joins online zombie game to promote launch
26 Feb 2008 | by Jacquie Bowser
LONDON - Optimum Releasing has partnered with Urban Dead, the free multiplayer online zombie game, to promote the launch of George A Romero's horror film ‘Diary of the Dead'.
M2M and Naked land £5m banking win
26 Feb 2008 | by Andrew McCormick
LONDON - Omnicom media agency M2M and Naked Communications have won the £5m media account for Icelandic bank Kaupthing Group, which plans to roll out in the UK.
Tropicana launches carbonated drink with £5m campaign
26 Feb 2008 | by Gareth Jones
LONDON - Tropicana is rolling out a £5m marketing campaign to back the launch of Tropicana Spirit, a carbonated fruit drink available in a range of flavours.
Walkers returns to on-pack promotions with Brit Trips
26 Feb 2008 | by Gareth Jones
LONDON - Walkers is launching an on-pack promotion aimed at celebrating Britain by offering consumers money off everything the UK has to offer - from theme parks to pub lunches.
Scottish Widows to screen first UK 2012 Olympics ads
26 Feb 2008 | by Alex Donohue
LONDON - The first UK sponsor TV ads for the London 2012 Olympics will screen next week, when Scottish Widows debuts a 50-second spot incorporating athletes and gymnasts on ITV1.
Matt Damon's Bourne offers key to combat ad skipping
26 Feb 2008 | by Jacquie Bowser
LONDON - Viewers can recall some TV ads even when they fast-forward through them at six times the speed of regular viewing, according to an NBC study which has identified what advertisers can do to beat ad skipping.
Direct Marketing Group to launch charity suppression package
26 Feb 2008 | by Alex Donohue
LONDON - DM Print, the Direct Marketing Group's data arm, has launched a suppression service for marketers in the charity sector, to improve retention and lower the cost of keeping accurate customer records.
OMD wins Belgacom account after five-way pitch
26 Feb 2008 | by Daniel Farey-Jones
LONDON - OMD has won the media planning and buying account for Belgacom, the second biggest advertiser in Belgium.
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