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BR Video: Bond's back but which brands are most associated with 007?

LONDON - Aston Martin and Omega watches are the brands most associated with James Bond according to members of the public interviewed in the latest Brand Republic Video -- watch it now.

Government's £100m electric car scheme draws mixed response

LONDON - The Government has launched a £100m investment programme to promote the use of eco-friendly vehicles, and is looking for motor brands to participate in the scheme.

The Marketing Profile: Richard Hudson of BMW

LONDON - Vorsprung durch technik, or, to non-German speakers, advancement through technology, may be the phrase one immediately associates with luxury car brand Audi. No one, however, has put those words into practice as extensively as its rival, BMW.

DDB reveals secret of Georgia driving teacher

LONDON - DDB's latest TV ad for the Volkswagen Tiguan, breaking tonight, was shot in the deep south of the USA.

Toyota hires iCrossing to handle search marketing for IQ model

LONDON - Toyota is driving a search marketing campaign designed to engage with early adopter consumers before the launch of new model Toyota IQ, due to go into production this year.

ESPN and Land Rover team up to relaunch Scrum rugby website

LONDON - Sports network ESPN announced that it will re-brand and relaunch the rugby website Scrum.com as ESPNscrum.com and has named Land Rover as its exclusive launch partner.

Big Awards 2008 - TV and Cinema - Skoda Fabia, Cake

LONDON - In the late 80s and early 90s, if you had said Skoda was better than Audi, BMW, VW and Honda, people would have thought you were crazy.

City Republic: Business as unusual?

LONDON - Tory business policy in disarray, car meltdown, Yahoo! back on the takeover agenda and bank deals may still unravel.

Goodyear promotes safety message

LONDON - Goodyear, one of the world's biggest tyre manufacturers, is launching an integrated advertising campaign to highlight its safety credentials.

Peugeot uses web to boost customer engagement

LONDON - Car manufacturer Peugeot is launching a dedicated area on its five European websites to boost one-to-one engagement with customers.

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