31 Oct 2008
| by Staff
LONDON - MCBD has created a Halloween-theme TV ad to persuade parents to give up smoking.
LONDON - Google is planning to drive advertising on its YouTube online video platform with a new agency incentive programme to launch in January, following the end of the Best Practice Funding (BPF) commissions for search campaigns.
LONDON - Michael Moszynski and Alan Jarvie, the chief executive and creative director of M&C Saatchi's Middle East and Africa division, are leaving to start up their own advertising agency.
31 Oct 2008
| by Dan Leahul
LONDON - MSN is airing a new online sci-fi drama created by Endemol that is designed to encourage users to interact with Microsoft's range of products.
LONDON - TNS chief executive David Lowden has left the company following its acquisition by WPP and Pedro Ros had been appointed as chief executive of TNS Custom.
31 Oct 2008
| by Staff
LONDON - Greenpeace has launched its own version of a famous Bond film - to warn about the dangers of coal-fired power stations.
LONDON - Katie Vanneck, the head of sales and marketing at Times Media, is to take on the role of managing director, digital and new business across News International (NI) on an interim basis.
LONDON - Bayer Consumer Care has appointed i-level to handle digital activity across its brands, which include Berocca, Canesten and Rennie.
LONDON - Mobile operator O2 has launched a reward scheme for contract customers.
LONDON - Wilkinson Sword is sponsoring this year's Movember, a charity moustache-growing event to raise awareness of men's health issues and raise money for The Prostate Cancer Charity.