to remove filtersTop 10 ads with the highest recall in a single week in Adwatch 2008
17 Dec 2008 | by Staff
LONDON - A Churchill commercial scored the highest recall at 83% in a single week in Marketing's Adwatch of the Year during 2008.
Search results
Add Search Filters:
By Date
By Publication
- brandrepublic.com (28)
- Campaign (651)
- Marketing (21)
- marketingmagazine.co.uk (3)
- mediaweek.co.uk (1)
- Media Week (318)
- PR Week UK (54)
By Discipline
- Agency (37)
- Digital marketing (134)
- Direct Marketing (18)
- Marketing (793)
- Media (649)
- More...
- Public Relations (48)
- Less...
By Sector
- Autos (4)
- B2B (12)
- Consumer Goods (9)
- Fashion / Clothing (3)
- Fast Food (1)
- More...
- Financial Services (41)
- FMCG (22)
- Food & Drink (34)
- Government / Non-Profit (64)
- Media / Entertainment (380)
- Retail (26)
- Technology (21)
- Telecoms / Utilities (1)
- Travel / Leisure (8)
- Less...
By Media
- Video (1)
Top 10 Marketing moments of 2008
17 Dec 2008 | by Nicola Clark
LONDON - From the collapse of Northern Rock to Burger King's £95 Kobe beef special, we review the key marketing moments and themes of 2008.
A creative director's verdict on why Morrisons won Adwatch of the year
15 Dec 2008
LONDON - Jonathan Burley, the group executive creative director at Leo Burnett and Arc, explains why ads for Morrisons had the highest recall in the Adwatch of the Year for 2008.
Close-Up: Live issue - A noticeable lack of high-points in a Lowe year
05 Dec 2008
Leaderless and haemorrhaging clients and staff, Lowe London is in desperate need of a change of fortunes, John Tylee says.
Close-Up: Live issue - How adland can do good - and reap the rewards
05 Dec 2008 | by Ryan Fisher
TIE offers comms professionals the chance to develop emerging markets and, in turn, their leadership skills.
Close-Up: Live issue - How do you make cash in recession?
05 Dec 2008 | by Caroline Lovell
Adaptability can ensure the downturn doesn't have to mean gloom for agencies.
Close-Up: 24 hours with ... John McLoughlin, Media Contacts
05 Dec 2008
Name: John McLoughlin Job: Managing director, Media Contacts Professional mission: Get the best out of those around me Personal mantra: Do unto others as you would have done to yourself 5.45am With metronomic precision, woken by daughter, Issy. 6.00am Say goodbye to Issy, fail to wake her...
Media Perspective: Can Napier reverse Aegis' fortunes at home and abroad?
05 Dec 2008 | by Ian Darby, ian.darby@haymarket.com
Shares in Aegis leapt by 20 per cent last Thursday on news of the departure of its chief executive, Robert Lerwill, prompting one Aegis shareholder to comment over drinks: "It's the best day's work he's done for two years."
Media Forum: Is sponsorship losing lustre?
05 Dec 2008
Is sponsorship too 'long term' for the current climate, Alasdair Reid asks.
Media: Chatter
05 Dec 2008
"He is a responsible broadcaster and he can take direction. He's hugely contrite about what happened. He knows that he crossed the line." - Jay Hunt, the controller of BBC1, continues to defend Jonathan Ross
Additional Information
Latest jobs Jobs web feed
-
Account Director
SAHARA Communications
£3,000-4,000 per month Tax Free with accommodation included., Dubai- International -
PR and Media Officer - Fundraising (maternity cover)
Macmillan Cancer Support
£26,100 - £29,000 pro-rated for 18 hours per week (Mon- Wed), London -
Senior PR Consultant
TTA Public Relations, Chime plc
Up to £38,000 per annum DOE, Central London (WC1) -
PR Manager - Brilliant consumer brand in lifestyle + leisure
Foundry, The
c £40,000, London -
Senior Account Executive Positions - Corporate, Entertainment, Luxury & Consumer PR Roles
Sterling Media
Competitive, subject to experience, South Kensington
Most read
- NHS leaders and chief executives encouraged to communicate online
- Google 'on front foot' with Eric Schmidt column on tax issue
- In-house and agency heads review unpaid intern policies following campaign
- Virgin Galactic in talks with PR agencies to promote spaceflights
- Qatar Airways launches agency review
- Exposure's Simon Shaw launches Good Relations' content arm
