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Synovate Censydiam unveils range of profiling tools

LONDON - Aegis-owned market research company Synovate Censydiam has launched a set of interactive tools, which it claims will allow marketers to better understand the role of consumer psychology in marketing.

Social networking site for marketing professionals launches

LONDON - The marketing communications sector now has its own designated social networking portal in the form of MarCom Professional, which launched this week.

C4 to show classics as it celebrates 25 years

LONDON - Channel 4 is to celebrate 25 years of broadcasting by offering viewers the chance to see many of their favourite shows again, including the soap 'Brookside' and cult comedy 'Father Ted'.

Royal Mail strikes confirmed for next week

LONDON - The Communication Workers Union has served notice to Royal Mail of two 48-hour strikes starting at noon on Thursday October 4 and 3am on Monday October 8.

Facebook protest group 100,000 plus members

LONDON - A Facebook group formed to support the pro-democracy protests in Burma that have dominated international headlines this week has attracted more than 100,000 members.

Barclaycard Business appoints Jones to head relationships

LONDON - Barclaycard Business has hired Peter Jones, formerly vice-president of international customer experience and engagement marketing at American Express, as head of relationship management.

VisitWales calls £6m review of all marketing

LONDON - VisitWales is on the hunt for agencies to work across above-the-line advertising, direct marketing, media planning and digital marketing, as part of a review of its £6m marketing services roster.

Itsmymarket appoints Netrank to drive growth

LONDON - Free classifieds website itsmymarket.com has appointed search engine optimisation firm Netrank to drive growth and increase the number of ads placed on the site.

Secret Diary of a Call Girl makes strong debut with 1.8m

LONDON - ITV2's new drama 'Secret Diary of a Call Girl' starring Billie Piper opened with 1.8m viewers last night, handing ITV its biggest audience this year for an original commission on multi-channel.

David Connolly joins STV as commercial director

LONDON - David Connolly, the former Ofcom CRR adjudicator and Starcom executive, has joined SMG's Scottish television business STV as commercial director.

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