Revealing the shift in media consumption
11 Sep 2007 | by Julia Martin
Where do today's media consumers turn to for information? Media Week analyses an exclusive survey that reveals the challenges and opportunities facing the industry.
LONDON - Leading UK food manufacturer Premier Foods is holding a pitch for its £26m advertising business across the group.
Where do today's media consumers turn to for information? Media Week analyses an exclusive survey that reveals the challenges and opportunities facing the industry.
LONDON - Commercial property consultancy Colliers CRE has appointed Acuate to clean, integrate and enhance its customer data.
LONDON - Gardeners' World magazine is launching its own website and has struck a deal with home improvement and DIY store B&Q, which will be its advertising partner for the launch.
LONDON - The Press Complaints Commission has slammed FHM for publishing a picture of a 14 year-old girl without her consent in a gallery of mobile snapshots sent in by readers.
LONDON - Vodafone has unveiled an unlimited download-to-mobile music service in the UK, which will be available on a range of handsets to be released for Christmas.
LONDON - Talks between Royal Mail and the Communication Workers Union have failed and the union is preparing to call strikes before the end of the month.
LONDON - Cadbury's drumming gorilla ad has proved so popular with the public that it has spawned a Facebook group, as well being viewed almost 500,000 times on YouTube the week after it was released.
SAN FRANCISCO - Mark Adams, founder of Text 100, is one of those involved in the launch of a US/UK global communications agency planning to specialise in social media.
LONDON - YouTube will never become a mainstream ad platform unless it polices the millions of user-generated videos on its site, according to digital media agencies.